2019 - current

• Concept design and art direction for program key art and campaign assets

• Liaising with internal and external stakeholders

• Writing comprehensive and detailed briefs for artists, photographers and retouchers

• Navigating complex feedback from various stakeholders

• Designing within strict budgets and brand guidelines

• Brand guardian for all ABC brands including constant review and development of brand architecture

• Upholding accessibility requirements and striving for better solutions to meet guidelines

• Feedback and approval of digital design/rollouts

• Supervision of freelance designers

2017 - 2019

• Concept design and delivery of program key art and campaign assets

• Design and delivery of HTML5 animated banner campaigns

• Concept and design of podcast artwork

• Rollout of campaign collateral including print and digital assets

2013 - 2017

Concept and design of artwork for digital advertising

Rollout of all campaign artwork for priority TV programs

Design and delivery of HTML5 animated banner campaigns

Management and design of online advertising unit

2008 - 2011

• Managing a team of packaging artworkers

• Overseeing the use of a Digital Asset Management system to control packaging die-lines, artwork and branding across three design studios based in the UK, Europe and The United States

• Managing workflow between product design team, graphics and artworking

• Managing freelance designers and design interns

• Liaising directly with clients for project pitches and art approval 

• Design and layout of various print material for full service agency specialising in packaging

• Design of all company collateral including internal and external marketing, direct mail and print and web advertising

• Cinema 4D and Esko Vizualiser animations of complex packaging, pack photography and re-touching

2007 - 2008

• Artworking including pre-press quality check

• Artwork and brand template creation, barcode and pharma-code generation

• Proofing and colour management

• Third party artwork quality control and brand guideline control

2005 - 2007

• Supervision of student contributors and editors of weekly magazine

• Supervision of freelance designers

• Artwork and print management

• Design and Layout of various publications including Sydney University’s weekly magazine

• Concept design and branding of various events including
  a three week arts festival and weekly events at campus bars

• Design of operations branding and signage for Union outlets including cafes and bars

• Design of all promotional material for a range of Sydney University events

• USU membership program branding and marketing collateral including signage, merchandise and advertising